Hi, I'm Matthew Gonzalez

Executive in Technology & Product | AI, SaaS, PDLC, and GTM-Marketing

I’ve built a reputation as a forward-thinking leader in tech and business development, with a knack for driving digital transformation in the automotive world. From strategic planning to innovative AI applications, I’ve been all about making technology seamless and effective.

My journey’s been an exciting one—I’ve worn many hats, from VP of Technology at Leasly Inc. to Founder of Dealer Innovations, where I celebrated a successful multi-million-dollar exit. Working with over 100 global clients at Lead Fire has sharpened my skills in business consulting, data analytics, and tech implementation, making sure every project hits the mark.

How I Can Help 💁🏻

STARTUP CONSULTING

Need help launching a startup? With years of experience in founding and scaling tech startups, I'm here to guide you through every step. From brainstorming and business planning to securing funding and scaling your operations, I’ll help ensure your startup is built to last.

PRODUCT MARKETING

I craft marketing strategies that hit the mark with your target audience. Using data-driven insights and fresh, creative tactics, I'll help you boost your brand's visibility, connect with customers, and hit your marketing goals with style.

GO-TO-MARKET STRATEGY

I’m all about making your product launch a success. With sharp go-to-market strategies, I’ll help you spot the best opportunities, create strategic plans, and execute them perfectly, so your product makes a big splash and fuels your growth.

PRODUCT OWNERSHIP

As a seasoned product owner, I provide strategic oversight and direction to ensure your product meets market needs and achieves business objectives. From roadmap development and feature prioritization to cross-functional team coordination, I drive product success from concept to launch.

DATA ANALYTICS

Harnessing the power of data, I help businesses make informed decisions and uncover actionable insights. By implementing advanced analytics tools and methodologies, I transform raw data into valuable information that drives strategy, optimizes operations, and boosts profitability.

BUSINESS DEVELOPMENT

I excel in identifying and capitalizing on growth opportunities to expand your business. Through strategic partnerships, market analysis, and tailored business strategies, I help you increase revenue, enter new markets, and strengthen your competitive position.

Career Highlights 🏆

Exited Founder

As an exited founder, I had the wild ride of building and scaling a automotive commerce business, ultimately leading it to a successful acquisition. From big ideas to bigger exits, I've honed my skills in leadership, innovation, business development, and I’m excited to bring that spark to new adventures and opportunities.

Techstars_ NYC Alum

I dove headfirst into the startup whirlwind, surrounded by brilliant minds and game-changing ideas. It was a fast-paced, inspiring journey that sharpened my entrepreneurial edge and connected me with a network that’s as unstoppable as it is innovative.

50+ Executed Projects

With over 50+ projects under my belt, I've tackled everything from crafting intuitive software solutions to developing seamless APIs and launching dynamic websites. Each project is a new adventure, blending creativity with technology to deliver results that make an impact.

Who I've Worked With 🤝

Building Something Cool? Let's Talk 💭